Exploring Nike’s Future 50 for Her Event: Highlights and Insights

Nike recently hosted a three-day event at their Los Angeles headquarters, celebrating their 50th anniversary with a series of engaging activities. The event kicked off with a welcome dinner hosted by Tunde Oyeneyin, where guests enjoyed a three-course meal prepared by renowned chefs Camilla Marcus and Jing Gao.

Throughout the event, guests had the opportunity to hear from Nike athletes such as Alyssa Thompson, Tara Nicolas, Lisa Leslie, and Chloe Kim, who shared their inspiring stories and discussed the future of women in sports. The event also featured sessions on mindfulness, design innovation, and inclusive design for every body.

One of the highlights of the event was the unveiling of Nike’s new and simpler bra collection, which offers more than 70 cup sizes to choose from. The brand’s focus on inclusivity was further highlighted in a panel discussion led by Nike executives, where they discussed creating more inclusive designs for athletes of all body shapes and sizes.

The event also featured workout sessions led by Nike trainers Tara Nichols and Dexter Carr, as well as a panel discussion with women-owned retail partners. The event concluded with an audio-guided run through Santa Monica, showcasing Nike’s commitment to helping athletes reach their running goals.

Overall, the event was a celebration of Nike’s legacy and a look towards the future of sports and fitness, with a focus on inclusivity, empowerment, and innovation.